Breaking Moos
Online grocer Plumgood Food has struck a deal to purchase the delivery business of Purity Dairies. The deal means that, starting April 1, Purity clients can place orders and pay online, and their milk will arrive in a purple cow-spotted truck.
For now, there will be no additional delivery fee or minimum order size for existing Purity customers, and Purity prices will decrease to be more in line with supermarket prices, says Plumgood president Eric Satz.
Plumgood Food was founded in 2004, specializing in the home delivery of locally grown and organic foods. Last year, the company announced plans to triple its offerings to include 7,500 items, including mainstream, national products and brands. Plumgood also offers prepared foods and same-day delivery in some areas.
Comments
You mean I could get Oreos and milk delivered to my door? This is now precisely the country our founding fathers envisioned.
Posted 03/25/2008 at 09:22:45 AMPlumgood Foods has sold out to the hardships of our economy. It no longer provides locally grown foods, and they are streaming away from only organic products. This used to be their stamp on the Nashville organic market. They are no longer Plumgood, they Plumsuck!!
Posted 04/09/2008 at 02:32:14 PM